The hardest job for anyone in a competitive business is being found. Make the competition disappear by getting your website and content showing all over page 1 on the search engines.
In 2012-2013 the percentage of the households in Australia that were connected to the Internet was 83%, which demonstrates the power of Internet marketing. Think about that figure, that was 19,497,281 potential Internet users in Australia alone, and growing. Imagine how many potential clients are sitting at a computer right now who you are missing out on because you don’t have a significant online presence.
We live in a world where the Internet in increasingly pervasive, and almost every company has online presence. This is especially true for real estate agents – they need to have a website to advertise their services to potential vendors and to show off their marketing skills for the property they are selling.
Most web users find websites by using search engines. For whatever reasons, some markets are particularly competitive online. Real estate is one of these – trying to get your website ranked well in search engine results can be difficult. This is because there is so much information about real estate agents online. If you do not have a website, then your competitors will have exclusive access to the market of customers who look for information in your area for real estate agents online.
Also, it is important to have a website that can show off the various marketing methodologies you can use to get your vendors the best possible price in the shortest time. Appeal to these visitors by showcasing your offerings online.
Having an effective website is very important for real estate agents so that they can get their share of the online customer base and attract users who need to find information online.